Free tools / Support Cost Calculator
What does customer support actually cost you?
Answering the same questions has a price, it is just never on an invoice. Put your own numbers in and see it.
Your numbers
Every month
$1,000
40 hrs of your team's time
Every year
$12,000
about 0.25 full-time people
Per question
$2.50
Questions a month
400
Where that time actually goes
Most of that figure is the same handful of questions asked repeatedly. An agent trained on your own pages answers those on your website and on WhatsApp, and passes the rest to you with the question already written down.
Estimates from the figures you entered. Nothing is sent anywhere — this runs entirely in your browser.
How to fill this in honestly
Count every channel. Email, live chat, WhatsApp, the contact form, and the questions that arrive by phone. Support volume is almost always underestimated because it is spread across places nobody totals up.
Handling time is not just typing. Include reading the message, finding the answer, and the context-switch back to whatever you were doing. Five minutes of typing is rarely five minutes of cost.
Use fully-loaded hourly cost. Salary plus employer contributions, tools and overhead — usually noticeably more than the headline wage. If a founder is answering, use what an hour of your time is worth elsewhere.
This is an estimate from your inputs, not a benchmark or an industry figure. Nothing you type is sent anywhere.